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Using N.T. Wright's Theological Approach to Help Define Offer Response Optimization

Observations/Reflections: On Using N.T. Wright's Theological Approach to Help Define Offer Response Optimization
Status: Dictated but Not Reviewed
Published: 02/23/09
Written: 08/11/08
Dictated By: Flint McGlaughlin

Could I apply Tom Wright's approach to theology as story, his perspective on Worldview, and use it to define my approach to Offer Response Optimization (O/R=Oz)? I think there is significant possibility with this concept. I could view the cognitive science approach as story within story. I could then use the story to create heuristics.

How would this effect my outline for the O/R=Oz book?

Current approaches...

  1. Usability with Literature Review
  2. History
  3. Summary of Approaches
  4. Weakness
  5. The Proposal for a New Approach
    1. A Theological Perspective
  6. The Approach Applied
    1. Heuristics
    2. Field Tests
  7. Suggest areas of research

Notes:

  1. Why would one use theology? It offers a theory of behavior, which is essentially what is needed...
  2. Could I do this in a year? Is it possible?

I think there is something profound as thinking of O/R=Oz within the context of story.

Comments

"Business as Worship" inherently tends towards a dangerous Worship of Business. I can say this sadly from experience!

Nevertheless, the existence of idolatry does not inhibit us from worshiping in spirit and in truth.

Ah... ha! Perhaps we could invite Tom to engage on all manner of subject with us: the Third Quest for the Historical Jesus and Business as Worship; The End of Constantinian Ecclesiologies and the work of N.T. Wright .... on and on ... Tom doesn't fully understand the implications of his own moves some times. They should both excite and disturb him in equal measure.

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